PERFORMANCE MANAGEMENT
The right way
to drive results.
With all the tracking options available, it’s easy to say “exposures” or “click-through” or “engagement” increased by X%. But the real questions need to be: What’s the story behind the numbers? How does that impact what I do next?
Performance Management
KPI PLANNING
We ensure the right measurements (tied to your business objectives) are in place throughout the entire funnel. Seeing where conversations are happening lets you capitalize on them.
We purposefully align every metric with your goals, delivering the clarity you need to achieve meaningful outcomes.
- Cross-channel measurement design
- Full-funnel measurement design
- Math-driven campaign targets
- Results measurement process
- Salesforce pipeline contribution alignment
INTEGRATED DASHBOARDS
Get a single-pane-of-glass view of your entire campaign — or multiple campaigns — so you can monitor key indicators throughout the customer journey and make informed and timely decisions.
We bring all your data into focus, empowering you to pivot strategies and make smarter decisions that drive success.
- Dashboard design and development
- Implementation guidance
- Results management reporting
- Quarterly reviews
CAMPAIGN RESULTS
You’re under pressure to produce more results all the way down the funnel. We’ll help you see the opportunities and adjust quickly to maximize the results of your campaigns. While the proof is in the data, we’ll guide you in interpreting the results, ensuring you meet your objectives effectively.
- Analytics implementation
- Campaign optimization
- Google Analytics 4
- Google Tag Manager
- Results management reporting
- Strategic insights
Say what?
The team at StudioNorth quickly became an extension of our team and has enabled us to take our marketing efforts to the next level. Their account management, strategy, and creative are all top-notch.
L. Ziegler
Director of Marketing Communications